“A clear vision and robust plan gives you the path to success”
Your journey begins with an open mind, adventurous spirit, and clear intention to grow.
Having a clear vision, backed by definitive plans, gives your team a map to achieve future success. Whether you need a facilitator for your strategic planning process or the creation of innovative program or service, we can help with our time-tested approach to research, planning, and strategic development.
With decades of hands-on experience in the outdoor sector we bring a fresh perspective to help your team identify new ways to reach people and create new and improved outdoor experiences. Whether adventure travel, summer camps, sport clubs, or education centres, we are here to help advance your business and get more people outdoors!
Strategic and Tactical Planning
As a leader, you want to be sure your organization has a clear vision of the future, and the strategy and tactical plan to get there. With hands-on experience at leading strategic planning processes and identifying realistic, cost-effective tactics, we work alongside you to tailor the right planning process and prepare a plan that meets your needs.
Process Mapping
Our proven method of process mapping can help identify the opportunities to strengthen your operations; while resolving any work flow gaps or bottlenecks that may be blocking team performance. Often through the assessment process strategies for cost savings and efficiencies emerge.
Creative Solutions
There are times when teams need a creative boost with idea generation. Applying white board techniques, games and team challenges, we lead your group over the hurtles to discover new possibilities. The result often identifies new viable program and/or service concepts. Creative concept development is ideal for new programs, marketing campaigns, client promotions, employee recognition programs, and recruitment drives.
Strategic Metrics
Aligning your team’s key performance indicators (KPIs) with the business strategic goals and tactics is essential to achieving success. Measuring what matters most can focus your team effort and propel you business. We work with management and operational teams to determine what strategic measurements best drive your desired outcomes.
Case studies
The YMCA of Newfoundland and Labrador requested a conceptual framework for a youth camp and outdoor and environmental education centre. Concepts were presented for a fully accessible, integrated and inclusive year-round including a Great Hall, OEE Learning Commons, Expeditions Outpost, Adventure Course, Lido & Wharf, bakehouse, 10 residence lodges for 175 people, and related installations. Vetted across the provincial market with outdoor sector professionals, the design, space relationship models and the program themes and construction materials received a very positive response.
The YMCA of Newfoundland and Labrador requested a comprehensive Business and Financial Model. Based upon four Strategic Business Units (SBU) the model presentation include market population data, strategic pricing strategies with revenue projections by SBU, occupancy blocking charts and potential client mix, financial assistance pathways, expense allocation, and recommendations for executive and financial management to consider when in applying the model.
The centre concept design aligned with the four Strategic Business Units presented in the Business and Financial Model.
Freestyle Alberta sought to create a strategic plan to successfully move them out of their post-Covid challenges, support their province-wide freestyle ski clubs, and grow the athlete and volunteer registrants. Working with the executive and the board of directors, KDP reviewed past performance data and gaps from expired strategic plans, and facilitated the board’s planning process.
The result was a realistic yet ambitious strategic plan for the athlete and recreational freestyle organization. KDP prepared the copy, the drafts, and on-brand graphic visuals.